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Friday, July 3
 

9:00am

Registration For NPC Kolkata 2015
Friday July 3, 2015 9:00am - 10:00am
Lobby

10:00am

Inaugural Plenary Session
Speakers
RC

R. Chandrashekhar

President, NASSCOM


Friday July 3, 2015 10:00am - 10:15am
Hyatt Ball Room

10:15am

Keynote Adress
Speakers
avatar for Shri Amit Mitra

Shri Amit Mitra

Hon’ble Minister of Information Technology and Electronics, Government of West Bengal


Friday July 3, 2015 10:15am - 10:35am
Hyatt Ball Room

10:40am

Potential in EAST for Products
Speakers
avatar for Pallav Nadhani

Pallav Nadhani

Co-founder & CEO, FusionCharts


Friday July 3, 2015 10:40am - 11:00am
Hyatt Ball Room

11:00am

Tea Break
Friday July 3, 2015 11:00am - 11:30am
Ballroom Lawn

11:00am

CIO/CXO Connect Session
Friday July 3, 2015 11:00am - 12:30pm
Sapphire

11:30am

Business Plan Canvas I
Speakers
avatar for Sanjay Mehta

Sanjay Mehta

Angel investor, Technology Eangelist & CEO, MAIA Intelligence
Sanjay is a serial entrepreneur turned investor. He has invested in 26 start-ups through angel networks & directly as an individual investor. He is investor member with Indian Angel Network, Mumbai Angels, Venture Nursery, B2B1K Ventures & CIO Angel Network. He has been profiled as... Read More →


Friday July 3, 2015 11:30am - 12:30pm
Hyatt Ball Room3

11:30am

Talent Management
Friday July 3, 2015 11:30am - 12:30pm
Hyatt Ball Room2

11:30am

Workshop on IoT
Speakers
avatar for Y. D. Wadaskar

Y. D. Wadaskar

WYSE Biometrics Systems Pvt Ltd, Managing Director
Mr. Y. D. Wadaskar is an electronics engineer, has over 30 years of experience in design and development of embedded systems, cryptography and system software of various products.  He founded WYSE Biometrics systems Pvt. Ltd, Pune, in 1993, which is in the business of design and... Read More →


Friday July 3, 2015 11:30am - 12:30pm
Hyatt Ball Room1

12:30pm

Lunch
Friday July 3, 2015 12:30pm - 1:30pm
Ballroom Lawn

1:30pm

Operational Efficiency
Speakers
avatar for Indranil Das

Indranil Das

VP & Head of Consulting/System Integration, Ericsson India Global Services
Indranil Das is VP & Head of Consulting, Systems Integration, Application Development Management & Project Management Office for Ericsson India Global Services reporting to Amitabh Ray – Managing Director & Head for Ericsson India Global Services. Indranil is an accomplished business... Read More →


Friday July 3, 2015 1:30pm - 2:30pm
Hyatt Ball Room1

1:30pm

Business Plan Canvas II
Speakers
avatar for Sanjay Mehta

Sanjay Mehta

Angel investor, Technology Eangelist & CEO, MAIA Intelligence
Sanjay is a serial entrepreneur turned investor. He has invested in 26 start-ups through angel networks & directly as an individual investor. He is investor member with Indian Angel Network, Mumbai Angels, Venture Nursery, B2B1K Ventures & CIO Angel Network. He has been profiled as... Read More →


Friday July 3, 2015 1:30pm - 2:30pm
Hyatt Ball Room3

1:30pm

Digital Marketing and Growth Hacking I

This hands on workshop will help you learn -  Digital Marketing 101, its best practices and specific hacks to grow your business. We will cover all the tactics and basics of Digital Marketing - Search, Social, and Email.  After that we discuss best practices and few growth hacks (that currently work), for each of the tactic. The workshop is conducted in hands-on manner, and each session we take live examples from the audience and do an in-depth analysis for that website based on matter learnt just discussed.

The course also delves deeper into A/B testing and Conversion optimization for websites.  We cover a quick framework to make a Marketing plan for your business.

The ideal audience for this workshop is Consumer Internet & SAAS companies. But, any company that does lead generation and online digital customer acquisition would benefit.

A)      Ice- Breaker Section

  1. How to Make a  Marketing Plan in 3 Steps
  2. Tips on Conversion Optimization for your Website (Live)
  3. A/B Testing & Best Practices

Digital Marketing Tactics

B)      Search – Organic

  1. Organic Search Basics
  2. Content Marketing
  3. Best Practices and Hacks

C)      Search – Paid Search

  1. Paid Search/Adwords Basic
  2. Adword Account Audit (live)
  3. Hacks in Paid Search / Display Advertising/Retargeting

D)      Email Marketing

  1. Drip Marketing Campaigns
  2. How to Build a Database
  3. Best Practices and Hacks

E)      Social Media Marketing – Facebook & Twitter

  1. How to Build a Community
  2. Customer Acquisition in Facebook – PPC, Content Approach
  3. Twitter – Community Building and Conversation Marketing
  4. Hacks and best practices

Speakers
avatar for Ravi Trivedi

Ravi Trivedi

Managing Partner, Srijan Capital
Ravi is the founder of Srijan Capital, which is focused on angel investments and hands-onincubation . He also works as a Principal at Southeast Interactive Technology Funds, an early stage technology venture capital fund in North Carolina, USA. He has been an board observerand board... Read More →


Friday July 3, 2015 1:30pm - 2:45pm
Hyatt Ball Room2

1:30pm

CIO/CXO Pitching Session
Friday July 3, 2015 1:30pm - 4:00pm
Sapphire

1:30pm

Start-ups Pitching Session
Friday July 3, 2015 1:30pm - 4:00pm
Topaz

2:30pm

Tea Break
Friday July 3, 2015 2:30pm - 3:00pm
Ballroom Lawn

3:00pm

Big Data / Analytics
Speakers
avatar for S Anand

S Anand

Chief Data Scientist, Gramener
Anand has advised and designed IT systems for organizations such as the Citigroup,Honda, ICICI, IBM, Oracle, RBS, SAP, Tesco, etc.Anand has an MBA from IIM Bangalore and a B.Tech from IIT Madras. He has worked atIBM, Lehman Brothers, The Boston Consulting Group and Infosys Consulting... Read More →


Friday July 3, 2015 3:00pm - 4:00pm
Hyatt Ball Room1

3:00pm

Digital Marketing and Growth Hacking II
Workshop contnues from previous session...

This hands on workshop will help you learn -  Digital Marketing 101, its best practices and specific hacks to grow your business. We will cover all the tactics and basics of Digital Marketing - Search, Social, and Email.  After that we discuss best practices and few growth hacks (that currently work), for each of the tactic. The workshop is conducted in hands-on manner, and each session we take live examples from the audience and do an in-depth analysis for that website based on matter learnt just discussed.

The course also delves deeper into A/B testing and Conversion optimization for websites.  We cover a quick framework to make a Marketing plan for your business.

The ideal audience for this workshop is Consumer Internet & SAAS companies. But, any company that does lead generation and online digital customer acquisition would benefit.

A)      Ice- Breaker Section

  1. How to Make a  Marketing Plan in 3 Steps
  2. Tips on Conversion Optimization for your Website (Live)
  3. A/B Testing & Best Practices

Digital Marketing Tactics

B)      Search – Organic

  1. Organic Search Basics
  2. Content Marketing
  3. Best Practices and Hacks

C)      Search – Paid Search

  1. Paid Search/Adwords Basic
  2. Adword Account Audit (live)
  3. Hacks in Paid Search / Display Advertising/Retargeting

D)      Email Marketing

  1. Drip Marketing Campaigns
  2. How to Build a Database
  3. Best Practices and Hacks

E)      Social Media Marketing – Facebook & Twitter

  1. How to Build a Community
  2. Customer Acquisition in Facebook – PPC, Content Approach
  3. Twitter – Community Building and Conversation Marketing
  4. Hacks and best practices
 

Speakers
avatar for Ravi Trivedi

Ravi Trivedi

Managing Partner, Srijan Capital
Ravi is the founder of Srijan Capital, which is focused on angel investments and hands-onincubation . He also works as a Principal at Southeast Interactive Technology Funds, an early stage technology venture capital fund in North Carolina, USA. He has been an board observerand board... Read More →


Friday July 3, 2015 3:00pm - 4:00pm
Hyatt Ball Room2

3:00pm

Sales Workshop
Speakers
avatar for K Rajinish Menon

K Rajinish Menon

Microsoft
Rajinish is a seasoned biz app professional with over 17 years experience in enterprise, SI, ISV & startup space, in various verticals like Banking, Insurance, Retail, BI & Power Utilities. Rajinish is a qualified Chartered Accountant with other master’s degrees in commerce and... Read More →


Friday July 3, 2015 3:00pm - 4:00pm
Hyatt Ball Room3

4:00pm

Tea Break
Friday July 3, 2015 4:00pm - 4:30pm
Ballroom Lawn

4:30pm

Product Showcase
Friday July 3, 2015 4:30pm - 5:00pm
Hyatt Ball Room

5:00pm

5:30pm

Fireside Chat with Entrepreneurs
Moderators
Speakers
avatar for Pallav Nadhani

Pallav Nadhani

Co-founder & CEO, FusionCharts


Friday July 3, 2015 5:30pm - 6:15pm
Hyatt Ball Room

6:15pm

Vote of Thanks
Friday July 3, 2015 6:15pm - 6:20pm
Hyatt Ball Room

6:30pm

Presentation by Motorola
Motorola’s resurgence in Indian market and role of ecommerce  in this success

Speakers
avatar for Amit Boni

Amit Boni

General Manager, Motorola Mobility
Amit Boni is the General Manager of Motorola Mobility in India.  He leads the team across the country and is responsible for the Go-to-Market strategy.  Amit’s first assignment was with Microland, Bangalore. After completing his MBA from MDI Gurgaon, he joined EVS and Honeywell... Read More →


Friday July 3, 2015 6:30pm - 7:00pm
Hyatt Ball Room

7:00pm

Musical Evening with Pt. Mallar Ghosh
Friday July 3, 2015 7:00pm - 8:00pm
TBA